Fashion in Wonderland: Patents, Biotech, AI and the Impending Rise of Living Garments
a civilised panic about the future DISCLAIMER: It’s said Lewis Carroll was tripping when he wrote Alice in Wonderland. Fashion in Wonderland is my…
Why Choose a Radiant Cut Engagement Ring?
With so many gemstone cuts providing allure and aesthetics, diamonds have symbolized eternal love, sophistication, and beauty for centuries. Among them, the fiery radiant…
Decoding Gen Z: Why Community is the New Brand Loyalty
Forget everything you thought you knew about brand loyalty. Gen Z, the generation born roughly between 1997 and 2012, are rewriting the rules. They’re…
From Ramp to Rip-Off: Why Designers Are Legally Vulnerable in India
When a ₹15,000 designer lehenga shows up on a budget e-store for ₹1,499, stitched to imperfection and stripped of credit, it’s not a fashion…
The Rise of Ethical Clothing Manufacturers in a Post-Greenwashing Era
You’re scrolling through your phone on a rainy Sunday. Sponsored posts flaunt “clean cotton,” promise “zero-impact dyes,” and advertise a “carbon-positive closet,” all in…
Inside Max Mara workers’ strike
In Reggio Emilia, at the heart of one of Italy’s most renowned luxury fashion brands, a protest has erupted that brings working conditions in…
Deinfluencing Legal Liability: Who Pays When a Campaign Goes Wrong?
The world of online influence is constantly shifting. We’ve gone from blindly trusting glossy ads and sponsored posts to a growing demand for honesty.…
AI-Powered Style: The Future of Personalised Fashion
Forget aimless scrolling through endless online shops. The way we find clothes and develop our individual flair is changing, thanks to artificial intelligence. An…
Misciano: The French Fashion House Defining Summer Elegance
In the heart of Parisian style, one name has quietly risen to become a reference in refined womenswear: Misciano. With its poetic silhouettes and…
Real Madrid Scores a Stylish Partnership with Louis Vuitton
Football giants Real Madrid have just announced a new collaboration – and it’s a stylish one. The club is teaming up with luxury fashion…