AI-Powered Style: The Future of Personalised Fashion
Forget aimless scrolling through endless online shops. The way we find clothes and develop our individual flair is changing, thanks to artificial intelligence. An…
Misciano: The French Fashion House Defining Summer Elegance
In the heart of Parisian style, one name has quietly risen to become a reference in refined womenswear: Misciano. With its poetic silhouettes and…
Real Madrid Scores a Stylish Partnership with Louis Vuitton
Football giants Real Madrid have just announced a new collaboration – and it’s a stylish one. The club is teaming up with luxury fashion…
The Green Tag Effect: Build A Sustainable Fashion Brand With The Help of Green Trademarks
As the market for sustainable products expands, fashion brands worldwide are stepping up their game with green trademarks that show their dedication to the…
Chanel CEO Leena Nair Honored with CBE by Prince William in British Empire Ceremony
Leena Nair, the global Chief Executive Officer of Chanel, has been awarded a CBE (Commander of the Order of the British Empire) for her…
Dupe or Die? How Fashion’s Legal Crackdown Is Rewriting the Rules of Design
It started in the fitting room. At Zara, then H&M. Shelves of shoes that looked eerily like Alaïa. A dress that screamed Mugler. A…
Labubu IP Alert: The High Stakes of Brand Protection in the Toy Industry
You know those moments when a cute little collectible toy suddenly becomes the thing everyone wants? That’s exactly what happened with Labubu, one of…
Sly Stone’s Enduring Groove: How the Family Stone Changed Music Forever
Sly Stone and the Family Stone. The name hints at something special, something different. And they were. Exploding onto the scene in the late…
Shein Eyes Global Domination via India: Reliance Retail Partnership Sparks Frenzy
Fast-fashion giant Shein is poised to make a significant comeback in India, this time through a strategic partnership with Reliance Retail, the country’s largest…
Influencer Marketing, Fake Endorsements and Fashion: A Regulatory Blackhole
People influence people. Nothing influences people more than a recommendation from a trusted friend.” – Mark Zuckerberg. In today’s world of increasing digitisation, it…