The Front Row

The Front Row is a recurring column authored by Chloe Lei that offers a glimpse behind the curtain of the fashion and retail industry. Her writing frames fashion as both spectacle and structure, revealing what unfolds behind the scenes when beauty meets business.

Column·The Front Row

Before the Label: Anna Hoang on the Making of ANNA QUAN

Before ANNA QUAN became the cult Australian fashion label worn by celebrities worldwide, including Kendall Jenner, Margot Robbie and Anne Hathaway, founder Anna Hoang…

by Chloe Lei

June 1, 2026

Column·The Front Row

On Carolyn Bessette-Kennedy & Identity: The Girl Behind the Tortoiseshell Headband

Why true style resists replication and begins with restraint She wore it like it didn’t matter. A narrow strip of tortoiseshell, perched on top…

by Chloe Lei

April 9, 2026