Whether you’re a nano-influencer just starting your fashion content journey or a macro creator collaborating with global luxury houses, knowing your worth is non-negotiable. Use our free Influencer Rate Card Calculator to get an instant, data-driven rate estimate for brand collaborations across Instagram, TikTok, YouTube, Pinterest, and beyond.
Enter your platform, audience size, engagement rate, and content requirements to generate a professional rate range you can confidently share in your next brand pitch or negotiation.
👤 Your Creator Profile
1K5M+
0.1%20%+
- Luxury / Haute Couture
- Designer / High Fashion
- Sustainable / Ethical Fashion
- Streetwear / Urban
- General Fashion / Lifestyle
- Beauty & Skincare
- Fast Fashion
- None — No exclusivity required
- 30 Days (+30%)
- 60 Days (+50%)
- 90 Days (+75%)
- 6 Months (+125%)
- Organic social media only
- Digital — website & email (+30%)
- Paid social ads (+75%)
- Full commercial license (+150%)
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Fill in your profile and click Calculate My Rate to see your personalised rate range.
📊 Fashion Influencer Rate Benchmarks 2026
General market rate benchmarks for Instagram collaborations in the fashion and lifestyle space. Rates vary by niche, geography, and creator.
| Creator Tier | Followers | IG Feed Post | IG Reel | YouTube Dedicated |
|---|---|---|---|---|
| Nano | 1K–10K | $50–$200 | $75–$300 | $500–$1,500 |
| Micro | 10K–50K | $200–$800 | $300–$1,200 | $1,000–$4,000 |
| Mid-Tier | 50K–200K | $800–$4,000 | $1,200–$6,000 | $4,000–$15,000 |
| Macro | 200K–1M | $4,000–$15,000 | $6,000–$25,000 | $15,000–$60,000 |
| Mega | 1M+ | $15,000+ | $25,000+ | $60,000+ |
These are indicative ranges only. Luxury fashion niches typically run 20–30% higher. Always negotiate based on your specific deliverables and campaign objectives.