Is the fashion industry age-inclusive?
The past decade has seen exponential growth in push towards inclusivity in the fashion industry. The consumer consciousness has opened up its eyes towards…
Greenwashing by Fast Fashion Brands: Are they really concerned about Environment?
In a recent interview with Vogue Scandinavia Greta Thunberg, the Swedish climate activist strongly condemned the fashion industry for being one of the biggest…
“Fake Famous” Influencers and How to identify them?
Picture this: You are scrolling through Instagram and stumble upon a rather humdrum post of an XYZ brand you’ve never heard of. The determined…
Artificial Intelligence in the Fashion Industry
When we think about fashion, the first thing that everyone associates it with is expression; be it expression of choice, expression of opinion, but…
The Taliban Effect: Evolution and Devolution of Fashion in Afghanistan
“In difficult times, fashion is always outrageous.” —Elsa Schiaparelli Fashion is a tool that has been used time and again to portray power, style,…
Recent Luxury Mergers & Acquisitions in the Fashion World
Introduction Mergers and Acquisitions are a big part of business. They are done for many purposes, such as diversification of operations or products, to…
Rights of Fashion Models
Before I delve into the Crux of this essay, recourse must be made into defining who a fashion model is. According to Wikitionary…
Monetizing Colors: Value to Trademarked Colors
An exposition of monetizing colours shall be deemed unfinished without synopsis of the words and concepts individually for better understanding. The word “monetize” refers…
Exclusivity of Luxury Brands in Fashion Industry
While business success of most brands is usually measured by how large the consumer base is, the same is not the case for luxury…
Drug-Culture in Fashion: An Addiction?
When one speaks of an addiction, it is usually to refer to a cycle of indulgence in noxious behavior, or, in other terms, a…