Exclusivity of Luxury Brands in Fashion Industry
While business success of most brands is usually measured by how large the consumer base is, the same is not the case for luxury…
Drug-Culture in Fashion: An Addiction?
When one speaks of an addiction, it is usually to refer to a cycle of indulgence in noxious behavior, or, in other terms, a…
Fashion in the Metaverse: From Piracy to Privacy
Locked away in our homes for more than a year, a lot has changed. We’ve witnessed a rapid increase in demand for all things…
African Fashion Inspired Curations Relevant in the 21st Century
In times past African fashion was regarded as archaic, backward and largely unrecognised amongst fashion trends around the world. However, in recent times, particularly…
Sustainable Fashion in Africa: How Far?
Abstract In the last few years, more and more information has come to light regarding just how damaging the fashion industry has been to…
What are your Intellectual Property Rights in Africa?
It is of no doubt today that the African continent is fast becoming the new talk for global civilization. The question of how do…
Insight to the Fashion Trends 2021 of Africa
The fashion trends followed across the world are immensely influenced by African fashion as it is the second largest continent in the world with…
Expectation from Mega Integrated Textile Region and Apparel (MITRA) announced by India under Union Budget FY22
With the objective of rendering the Indian textile industry globally competitive, the government put forth a scheme by way of the Union Budget 2022…
Shift to Secondhand Fashion
“Resale is here to stay” – James Reinhart, CEO of ThredUp During the lockdown, the second-hand fashion industry has witnessed a boom with time,…
Possible Impacts of India’s upcoming E-Commerce policies on Fashion Brands
We are in 2021 and the fashion industry is undergoing a fundamental shift towards consumption. The question of who makes your clothes has never…