Why do You Need an Influencer Agreement?
In the recent few years, the reliance upon social media applications such as Instagram, TikTok and Snapchat has gotten undeniably high. While making reels…
DIFFIDENT TO CONFIDENT – Yet a Far Way to Go
“It doesn’t have anything to do with how the world perceives you. What matters is what you see,” Gabourey Sidibe, This is exactly what…
How to Stay Connected in an Increasingly Digital World
In the Age of Information, news media faces both unprecedented opportunities and significant challenges.…
Ritika Pvt. Ltd. V. Biba Apparels Pvt. Ltd. -Case Analysis
Introduction Intellectual Property (herein referred to as ‘IP’) refers to that property which is intangible and is a product of a human’s thinking and…
The Role of Fashion in Social Change
Fashion has been a crucial trigger for a number of social revolutions and societal shifts. Many fashion houses and brands have used fashion, which…
India welcomes DIOR’s Moment, Mumbai Becomes the Gateway to Dior’s Historic Pre-Fall 2023 Show
Last night was no ordinary day for the fashion community in India, as Mumbai was woven into a historic moment with the French haute…
Notorious Brands and their Stylists
Notoriety means different things to different people – but what transcends this difference is that the essence of each interpretation is more or less…
Tips for Building Resilience in Times of Change
Updates on the latest lifestyle trends provide readers with the knowledge to stay stylish and informed in an ever-evolving world.…
Virtual Trade Dress and its Legal Implications
INTRODUCTION Trademarks are the logo, shape or a phrase which distinguishes one thing or product from one other. Trademark allows the owner to use…
7 Mistakes to avoid before starting your own Fashion Brand
Are you planning to launch your Fashion Brand? Starting your own company can be extremely exciting yet daunting but it comes with its own…