Whose Flower Is It Anyway? LV, Molly Tea, and the Fight Over Chinese Heritage
There is a particular kind of irony in a 130 year old French monogram going to war with a four year old Chinese milk…
Trends in Social Media and Copyright in Fashion Content: Balancing Creativity in the Digital Era
The emergence of social media websites like Instagram, TikTok, Pinterest, and YouTube has brought about radical changes in the ways fashion products are designed,…
7-Eleven Sues Nike Over Air Max 95 Sneaker, Alleging Its “Tri-Color Mark” Was Copied for a 7/11 Release
7-Eleven has taken Nike to court over a pair of trainers, arguing that the sportswear giant built its upcoming Air Max 95 “Big Bubble”…
20 Fashion Tech Tools Restructuring Fashion Supply Chains: Fashion lifecycle!
The global fashion business is undergoing a change characterised by digitisation. What was formerly characterised by fragmented communication, sluggish product development procedures, paper-based paperwork,…
The Jonathan Anderson Effect: When Creative Directors Become Strategic Assets
Hollywood, Dior, and the Man Everyone Was Watching On a warm evening in Los Angeles, guests descended the steps of the newly opened David…
Influencer Marketing, Dupe Culture, and Trademark Infringement.
In modern advertising, influencer marketing is at the centre of the advertising world. As social media platforms are becoming a part of every individual’s…
GI Protection for Nagaland Textiles: What One State’s Push Shows Us About Northeast Heritage.
When most people hear the term “GI tag” in the North Eastern states of India, they immediately think of food: Darjeeling tea, Joha rice,…
A Million Girls Would Kill for This Job: In Conversation with Vogue Australia’s Head of Brand, Gladys Lai
Gladys Lai on writing, custodianship and the future of fashion media When Gladys Lai described her role as Head of Brand at Vogue Australia…
Sun as Signifier: The Euro Summer Never Goes Out of Style. Here is exactly why it cannot.
“There is no such thing as a new idea. It is impossible. We simply take a lot of old ideas and put them into…
The Disappearance of the Teenage Girl
How Fashion, Beauty, and Digital Culture Erased the In-Between For a long time, the teenage girl had a world of her own. It lived…