On March 27, 2026, Italy’s competition authority opened two formal investigations into LVMH-owned Sephora and Benefit Cosmetics. The charge, essentially, is this: that both brands used covert influencer marketing to push adult
Mr. Harshit Kumar’s passion and love for fashion drove him to NIFT Delhi where he did his Bachelors in Fashion Technology. Post working in the fashion & retail segment of Aditya Birla
Bedazzling Diamonds, Looming Lawsuits and Everlasting Elegance- Cartier epitomises it all. The renowned jewellery house has several patents and design trademarks later,
Decathlon is read “NOLHTACED” when written backwards, and the company hopes that this marketing strategy would inspire customers to engage in “reverse shopping.”