What Comes After Quiet Luxury? Why Maximalism is Back in Luxury Fashion
Luxury is turning the volume back up, and the timing is not an accident. A decade of invisible markups is ending exactly as customers…
Exclusivity of Luxury Brands in Fashion Industry
While business success of most brands is usually measured by how large the consumer base is, the same is not the case for luxury…
Drug-Culture in Fashion: An Addiction?
When one speaks of an addiction, it is usually to refer to a cycle of indulgence in noxious behavior, or, in other terms, a…
Expectation from Mega Integrated Textile Region and Apparel (MITRA) announced by India under Union Budget FY22
With the objective of rendering the Indian textile industry globally competitive, the government put forth a scheme by way of the Union Budget 2022…
Shift to Secondhand Fashion
“Resale is here to stay” – James Reinhart, CEO of ThredUp During the lockdown, the second-hand fashion industry has witnessed a boom with time,…
All you Need to Know about Sabyasachi x H&M: From Backlash to Apology
A much-anticipated collaboration between Indian couturier Sabyasachi and fast fashion company H&M debuted recently to much hype. The Indian designer Sabyasachi Mukherjee and Swedish…
LGBTQ+ Inclusion in the Fashion Industry
The concept of inclusivity when inculcated on a personal level can make any group feel worthy and loved, imagine the power inclusivity on a…
How Fashion brands survived during Covid-19?
Introduction The onset of COVID-19 brought about drastic changes in not only the lives of people but also, left a huge impact on industries…
Dior 2021’s Byculla Roots: How better fashion laws can attract more revenues
India is known for its passion of craft and robust sense of artistic culture. The recent Dior Couture Autumn Winter 2021-22 show was a…
Resale of Fashion Products: To Be or Not to Be, That is the Question
We have seen that product of the Covid-19 the fashion industry, textile and fashion retail is in full transformation in which on one hand…
Inclusive Revolution in the Fashion Industry
Talk about being provocative, exploitative, imperative, accessible, and most importantly, inclusive! With diversification and increased awareness, there is so much diversity in today’s time,…
Tokenising Fashion: NFTs in the Fashion Industry
NFTs (Non-Fungible Tokens) have been around for about 9 years but have recently become more noticeable and used in various industries, including the art…
Lipstick and Intellectual Property Rights
“Flowers in the city are like lipstick on a woman — it just makes you look better to have a little colour.” -Former First…
From Delhi’s Sarojini Nagar to boutiques by Manish Malhotra: How India is sending copycats to prison!
Creativity is abstract. The need to innovate and design arises from the need to deviate from standardization and stand out. When it comes to…
Handicrafts and their link to Fashion Law
The Covid-19 pandemic undoubtedly transformed our lives, making us reinvent ourselves, get out of the box and out of our comfort zone, as well…
How Instagram helped Fashion brands in sustaining the pandemic?
The fashion industry is experiencing a long-awaited shift. Everyone is reconsidering how fashion is made, especially how it is consumed, from major luxury fashion…
Why Plus-size Men are missing from the fashion modelling industry?
Style comes in all shapes, sizes and sexes, but not fashion. While scrolling through the many online-shopping portals, one would be lucky to come…
