Taylor Swift’s Trademark Strategy Against Generative AI and the Future of Likeness Protection
So we all read the headlines, right? Taylor Swift’s latest trademark strategy is smart not because trademark law is a magic shield, but because…
Xinjiang Cotton, De Minimis Shipments, and the UFLPA Entity List: Why Shein Still Isn’t There
I. Introduction The Uyghur Forced Labor Prevention Act, 2021 Entity List, which is kept up to date by the Forced Labor Enforcement Task Force…
The Luxury of Smell: Can Festive Scents Become the Next Fashion Trademark?
How Holiday Fragrances, Store Aromas, and Signature Notes Are Shaping the Future of Fashion Brand Protection Every December, fashion houses around the world curate…
AI-Generated Images and Intellectual Property Rights: New Challenges for Fashion Houses
The use of artificial intelligence by fashion houses is redefining the boundaries between creativity, technology, and law. AI-generated images are increasingly integrated into luxury…
What a Devil Wears Now: Fashion Law, Power, and Ethics in a Sequel Era
Released in 2006, The Devil Wears Prada depicted the fashion industry as a glamorous yet unforgiving environment defined by strict, image-focused authority. Nearly twenty…
Hermès v. Maison R&C: Stitching a Precedent for Sustainable Fashion
In the endeavor to promote sustainability in the fashion industry, upcycling has risen as a trend. It is indubitable that we live in an…
The Similarities are… Stripe-ing? Thom Browne Inc v Adidas AG
A dispute spanning over a decade, on Thom Browne Inc.’s four-bar and Adidas AG’s three-stripe motif, has gone global and culminated in a collection…
When Paris Filed for Residency in Mumbai: How Brands Navigate India’s Multi-Brand Retail Laws
When news broke that Galeries Lafayette was stepping into Mumbai, the city didn’t merely react — it tilted, ever so slightly, on its cultural…
Hermès vs. The People: The Fight Isn’t Over (Cavalleri et al. v. Hermès International)
The lawsuit against Hermès International is equally intriguing as the Birkin handbags. 2 Californians, Tina Cavalleri and Mark Glinoga, have challenged the luxury giant,…
Costume Art & the Met Gala 2026: Why Fashion’s Biggest Night Is Becoming the World’s Most Influential IP Laboratory
The New IP Frontier in Global Fashion: Where Creativity Meets AI and Couture Every year, the Met Gala dazzles the world with couture masterpieces…
Lululemon v. Costco: The Consumer Psychology Behind Dupe Culture
The word ‘fake’ has rebranded itself- now, ‘dupe’ culture has taken the world by storm, with millions of people celebrating ‘dupe’ culture and sharing…
Hermès International v. Mason Rothschild: Can a Luxury Icon Survive the Metaverse?
Creativity is no longer limited to fabric and form as fashion moves faster into the world of technology. Intellectual property needs to adapt to…
Does Originality Even Matter Anymore? Nostalgia, Revival Culture, and the Limits of Fashion Law
Plaid is back. Zebra print is back. Capri pants, thinner eyebrows, Y2K mini-bags, and even a Devil Wears Prada re-sequel are back. The 2025…
How to Legally Bring Overseas Brand Ambassadors or Influencers for Toronto Fashion Week
Toronto Fashion Week has turned into one of the most expected fashion events in Canada and has attracted designers, models, and professionals involved in…
It’s Officially UGG Season! But the Brand’s Trade Dress Claims Are on Thin Ice
As the weather turns crisp and shearling boots make their seasonal comeback, one of fashion’s cosiest icons is feeling the legal heat. UGG’s attempts…
Chanel v. WGACA et al.: Counterfeits Are Officially Cancelled!
Chanel is notoriously known for their luxury items; from fabulous bags to romantic jewelry, they are legendary in the fashion industry. The iconic interlocking…
The Cat-Fight Over Logos in Puma SE v Sunday Red LLC [2025] ATMO 197 and the Politics of Luxury Sportswear
In the luxury sportswear jungle, brand power is survival. And in September 2025, two apex predators circled the same territory. The Australian Trade Marks…