What US Customs Seized in 2025: Counterfeit Fashion by the Numbers
US Customs and Border Protection seized nearly 79 million counterfeit items in fiscal year 2025, the year that ran from October 2024 to September…
Sustainable Fashion Brands: How to Check If the Claims Hold Up Legally
“Sustainable,” “eco-friendly,” and “conscious” appear on more clothing tags every year, and almost none of that language carries any legal weight on its own.…
What Does a Fashion Lawyer Do? A Hub for Every Specialism
What does a fashion lawyer do? Explore 14 fashion law specialisms, who handles which problem, day-to-day work, and how to become one.…
What Is the First Sale Doctrine, and Why It Protects Resellers
Every vintage seller, consignment shop and resale platform runs on one legal principle whether they realize it or not: once a brand sells a…
Merch Bootlegging: Why Band and Festival T-Shirts Are a Trademark Minefield
Every major tour draws the same parking lot economy: a handful of vendors selling t-shirts that look close enough to the official merch table…
Textile EPR in the EU: What the Revised Waste Framework Directive Means for Fashion Brands
Every EU country must have a textile extended producer responsibility (EPR) scheme running by 17 April 2028. Once it does, any brand that sells…
AI Models in Fashion Ads: The Disclosure and Consent Rules Brands Face in 2026
AI-generated models in fashion ads are now regulated in three places at once. Since 9 June 2026, New York has required advertisers to “conspicuously…
France’s Anti-Fast Fashion Law Explained: Penalties, the Ad Ban and What It Means for Shein
France’s anti-fast fashion law is now law. It was promulgated on 8 July 2026 as Loi n° 2026-602 and published in the Journal officiel…
The EU Greenwashing Ban Starts 27 September 2026: What Fashion Brands Must Stop Saying
From 27 September 2026, a fashion brand selling to shoppers in the EU can no longer describe a product as “eco-friendly”, “green” or “climate…
Fashion Law in India: A Beginner’s Guide
India has no single statute called “fashion law,” and no law school degree by that name either. What exists instead is a cluster of…
How to Trademark a Clothing Brand: A Step-by-Step Filing Guide
Registering a trademark for a clothing brand takes months, not days, and most of that time has nothing to do with paperwork. It comes…
Trade Dress in Fashion: What It Protects That Trademark Doesn’t
A trademark protects a name or a logo. Trade dress protects something harder to pin down and, once secured, often more valuable: the overall…
Vintage and Resale Platforms: Who Is Liable for Fakes
The secondhand luxury market keeps growing, and so does the question nobody selling on it wants to answer directly: when a counterfeit slips through,…
Fashion Law vs Intellectual Property Law: Key Differences
Students searching for the difference between fashion law and intellectual property law usually assume the two overlap completely. They share real territory, but the…
DPPs: Digital Product Passports and What They Mean for Fashion
Digital Product Passports, or DPPs, are digital records that will soon be attached to nearly every garment sold in the EU, holding data on…
Louboutin Red Sole Case: What It Really Settled About Color Trademarks
Christian Louboutin has lacquered his soles red since 1992, and the company registered that specific shade, Pantone 18-1663 TPX, as a US trademark in…
What “Made in Italy” Legally Means (and What It Doesn’t)
"Made in Italy" is not a marketing flourish, it is a legally defined claim governed by Italian statute, EU textile rules, and criminal penalties…