Adaptive Fashion: Designing for Accessibility and Inclusivity
Fashion is understood as a form of self-expression and a display of individuality that allows a person to feel comfortable and confident in their…
“Pop-Up” the Relationship: The Future of Fashion is in Experiential Retail
Our lives are made up of fleeting moments; hence, we want to forever capture the best ones. These moments can be stored not only…
Fashion Psychology in Bollywood: A Deep Dive into Raazi
Its been more than 5 years of but I cant get Raazi, directed by Meghna Gulzar and starring Alia Bhatt, out of my head…
NFTs and Fashion: Are they NFTreasure or NFTrojans
The fashion industry is known for its adaptiveness and capitalization on the latest trends. May it be biotechnology, activism, or sustainability. Also, art and…
IP And usage Rights For User-Generated Content (UGC)
Introduction In today’s digital age where everyone is armed with a smartphone and social media platforms and online communities thrive, creating, and sharing content…
K-Pop Idols as Fashion Idols: How Artist Collaborations Influence Design Trends
K-pop idols are modern gods and goddesses, idolized from head to toe. Monday through Friday – “every hour, every minute, every second,”[1] their Instagram…
The Rolex Trademark Case (Rolex Watch USA, Inc. v. Beckertime, LLC)
In a world where creativity converges with commerce, trademarks act as guardian of brand identity. Brands stand for not just garments and accessories but…
Why Are Sheepskin Boots Such a Winter Staple?
Sheepskin boots have been a winter staple for decades, and for good reason. These boots are not only stylish but also provide warmth and…
Copyright’s tattoo industry dilemma: Miles Davis Tattoo case through an Indian perspective
Various communities used to ink their bodies as a cultural identity. Santhals in West Bengal, Baiga Women cultural tattoos in MP and Labyrinth Ritual…
Technology Integration Challenges in the Fashion Supply Chain
In the dynamic world of fast fashion, wherein the trends of fashion constantly evolve, and the consumer expectation desires an assortment of clothing options…