When The Oak Leaves Le Brassus
A Jurisprudential Analysis of the Collaborative IP Laundering Model in Haute Horlogerie: The Audemars Piguet × Swatch Royal Pop Collaboration (2026) Introduction On 16…
Louis Vuitton vs My Other Bag (2016) : Trademark Lawsuit
Normally, slapping another company’s trademark on your product is a no-go. But there are loopholes! One such loophole involves parody. A recent court case…
Case Study: Psychological Insights into Louis Vuitton’s Consumer Behavior
Louis Vuitton, as a high-end luxury brand, can be examined through various psychological lenses, including consumer behavior, brand loyalty, and the influence of social…
Hells Angels v. Alexander McQueen
Parties- Plaintiff: Hells Angels Motorcycle Corporation Defendants: Alexander McQueen Trading Limited, Saks Incorporated, Zappos.com, and various retailers. Facts- The Hells Angels Motorcycle Corporation (HAMC)…
Trademark Epiphany in Tiffany v Costco
Case Background The case involves diamond engagement rings sold at Costco using the trademarked term TIFFANY. In November 2012, a customer alerted Tiffany to…
Star Athletica LLC v. Varsity Brands Inc.
The principles laid down in Star Athletica LLC v. Varsity Brands Inc. offered a much needed explanation over the question – what is the…
Fendi Adele S. r. l. v. Ashley Reed Trading, Inc. (2010)
Introduction The case of Fendi Adele S. r. l. v. Ashley Reed Trading, Inc. (2010) illustrates how relevant is the issue of trademark protection…
Case Summary: H-D USA LLC et al v. Urban Outfitters Inc (2014)
Case Overview: In 2014, Harley Davidson filed a lawsuit against Urban Outfitters in the state of Wisconsin, USA, for a trademark violation. Harley Davidson…
Puma vs Forever 21 (2017) Case Analysis
Facts Since December 2014, the well-known musician Rihanna has been the Puma apparel and footwear brand’s women’s creative director. In this role, Rihanna has…
The Rolex Trademark Case (Rolex Watch USA, Inc. v. Beckertime, LLC)
In a world where creativity converges with commerce, trademarks act as guardian of brand identity. Brands stand for not just garments and accessories but…
Understanding Intermediary Liability via Christian Louboutin SAS v. Nakul Bajaj & Ors
E-commerce has no precise definition, but it is essentially any form of business conducted electronically. Numerous luxury and fashion firms have their own websites…
10 Landmark Cases In The Fashion Industry
Star Athletica, LLC vs. Varsity Brands, Inc. Issue: Are the graphics copyrightable if printed on a commodity or not? It is a U.S. court…
A Victory for Brands: Hermes Wins U.S. Trademark Trial over “MetaBirkins” NFT
A Manhattan federal jury on Wednesday concluded that artist Mason Rothschild’s non-fungible token (NFT) versions of the famous Hermès’ Birkin bags violated the French…
Stella x Sex Education: Breast Cancer Awareness 2021
One of the leading female designers in the business, Stella McCartney, has established a global brand with her British approach of tailoring with a…
Is Tiffany Blue Trademarked? The Story Behind the Iconic Color
Is Tiffany Blue trademarked? Yes, since 1998. Learn the law of color trademarks, Pantone 1837, and how Tiffany enforces its iconic robin's egg blue.…
The Taliban Effect: Evolution and Devolution of Fashion in Afghanistan
“In difficult times, fashion is always outrageous.” —Elsa Schiaparelli Fashion is a tool that has been used time and again to portray power, style,…
Fashion and Retail related Bankruptcies
Retail “Bankruptcy filing under Chapter 11 of United States Bankruptcy Code”[1] of different Fashion and Retail company first happened later in the mid-year 2016,…
